Where you are. Where you want to be. The path between.

Tell us where you're going, roughly is fine. We'll work out what it takes in customers and pipeline, then find the three levers that close the gap.

Here

Where you are

We read how you show up today, then take your numbers: revenue, customers, deal size, win rate. Whatever you've got.

There

Where you want to be

A revenue number, a growth rate or a customer count. Vague is fine. We'll show you what it means in numbers.

The path

How you get there

Customers and pipeline needed, where your current pace lands you, and the three levers that close the rest.

Building your path

Setting where you are against where you want to be
Checking the market is big enough first
Weighing focus, buying team, positioning and message
Sizing each lever against your shortfall
Writing your first 90 days

Usually a minute or so.

What you get back

Your own path to your number: where you are, where your current pace takes you, and what closes the rest. Every figure shows its working, comes as a range, and says whether it's from your numbers or assumed.

It's the method we use on paid work, and it's useful whether or not you ever work with us.

Illustrative example · Path to £8m